Map the Stack!

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Please Note: If the link below clicks through to the software developer’s site, that just means that they have yet to cooperate with our review process!   

SellMoreNow – CRM Stack     

In my view of the world, everything begins with a great contact manager!

Small Business

                                                                       

SMB

                                                                                         

All-in-One

                  

Enterprise

              

Opportunity Management

       

Marketing

Email Marketing

                          

Marketing Automation

                             

Advertising & Promotion

 

Lists & Data Sources

              

Survey Management/Marketing Research

                
Public Relations

                                     

Content & Experience

Mobile Marketing

                                                                                                                                                                                

Mobile Apps

Omnichannel Marketing

    

Video Marketing

                                                           

Content Marketing

 

Catalog Management

Collateral Management

  

Optimization/Personalization/Testing

 

Customer/Web Experience Management

        

Event & Seminar Management

Campaign Management

Lead Generation/Demand Generation

                                                                                           

 Lead Scoring

   

Lead Management

                                

Membership Management

              

Learning Management Systems

          

SEO

 

Enterprise SEO Platform

            

Social & Relationships

Social publishing

 

Social Media Engagement

   

Social Analytics

 

External Community

    

Internal Community

 

Relationship Management

 

Reviews & Feedback

Content Enrichment

 

Social Network Selling

 

Advocacy/Loyalty/Referrals

 

Influencers

Social Sites

Twitter

        

LinkedIn

 

Facebook

 

Pinterest

 

Instagram

 

YouTube

 

Data Analytics

Data Enhancement/Data Quality

          

 Digital Marketing Analytics/Attribution

Mobile/Web Analytics

 

Business Intelligence

  

Predictive Analytics/Data Analytics

           

Dashboards/Data Visualization

   

Mapping/Geolocation

                 

Tag Management

 

Data Science Platorm

               

Customer Data Platform

                        

Sales

Best Practices

                                    

Competitor Analysis/Management

                    

Configure-Price-Quote Management

                                   

Order Management

       

Signature Capture  (e-signing)

         

Email Intelligence

                      

Sales Presentations

               

Knowledge Management

       

Territory Management

       

Time Management

                         

Communication/Interaction Management

Email

 

Chat

 

Fax

    

Telephone (VOIP)

        

Skype

   

SMS

       

Web Conferencing

          

Collaboration

                                                                                             

Sales Management

Sales Automation

                       

Structured Selling Methodologies

         

Account Based Marketing (ABM)

                

Sales Enablement

                                                                                            
Sales Intelligence

                                                        

Sales Performance Management

           

Channel Management

                                

Partner Management

  

Expense Management

Incentive Management

          

Quotas & Forecasting

          

Sales Effectiveness

                            

Sales Process Management

         

Sales Recruiting/Talent Management

                                                                     

Sales Training

                                                     

Customer Service

Customer Case Management

 

Web/Social Customer Service

  

Interactive Voice Response

 

Workforce Optimization

Field Service

  

Call Center

Contact Center Infrastructure

               
Contact Center Outsourcing

Call Analytics

                                         

HelpDesk

 

Automated Call Distribution

 

Computer Telephony Integration

   

Predictive Dialing

 

Sales Scripts

Inbound Call Support

 

Outbound Call Support (Inside Sales)

eBusiness

eCommerce Platforms

 

eCommerce Marketing

Retail Marketing

    

Local Marketing

 

Affiliate Marketing

 

Enterprise

Application Integration

                                         

Cloud/Data Integration

         

Product Management

                

Project Management

Business Process Management

               

Budgeting & Finance

                

ERP/Accounting

                

           

 

As always, let me know if there is a new category you would like added to this stack!

Though I have been writing these reviews for more than 30 years, sometimes I need a kick in the head to get a fresh perspective! That said, this page was inspired by the work of Scott Brinker and Anand Thaker. See: Marketing Technology Landscape Supergraphic (2017): Martech 5000