SellMoreNow CRM Stack
On this page I sort the many CRM solutions into logical categories. Though I start with Contact Managers (What would you expect from me?) I use the roles along the customer relationship life cycle for my primary inspiration.
Big Changes In Progress!
Advertising & Promotion
Search & Social Advertising
Survey Management/Market Research
Content & Experience
Customer/Web Experience Management
Digital Asset Management/Digital Righs Management
Social & Relationships
External Community Solution
Internal Community Solution
Reviews & Feedback
Social Media Engagement
Social Network Selling
Data Management Platform
Marketing Analytics/Performance & Atttibution
Market Data/Data Enhancement
Call Center Support
Computer Telephony Integration (CTI)
Inbound Call Support
Output Call Support
Online Presence Management
Note: I do try to use this taxonomy to define the tags for each post.
As always, let me know if there is an important new category that you would like to see added to this stack!
Though I have been writing these reviews for more than 30 years, sometimes I need a kick in the head to get a fresh perspective! That said, this page was inspired by the work of Scott Brinker and Anand Thaker. See: Marketing Technology Landscape Supergraphic (2017): Martech 5000