This review was last updated
This CRM Review examines Warbler.
In-Depth CRM Review
Warbler Digital Inc
319 S. Jefferson Street, Suite 200
Chicago, IL 60661-5617
CRM Taxonomy: CRM – Cloud
Sub-Category: Mobile Marketing Automation
Seats: Small Business
About the Company:
Warbler is a mobile marketing automation and loyalty start-up with offices in Chicago, London and Melbourne. The Warbler platform monitors myriad data sources and prescribes real time opportunities for subscribers to grow, engage and monetize their customer base. Its innovative loyalty offering empowers subscribers to motivate profitable customer behaviors—all without any redemption risk.
This amazing new app launched on September 23, 2015.
About the Product:
Warbler is an intelligent mobile technology that automatically identifies and implements marketing opportunities for small businesses. Warbler was created to empower smaller brands and retailers with powerful mobile marketing and loyalty tools that up until now have only been attainable by big brand marketers, but at a fraction of the cost.
The platform uses a powerful prescriptive analytics engine, enabling it to automatically guide marketers towards the most efficient route to growing, rewarding and monetizing their customer base. It then chirps marketing campaign suggestions to the marketers’ mobile device for approval and delivery.
A campaign generated for a retail owner might read, “Chirp! You currently have 43 customers within 300 yards of the store. Invite them in!” while a restaurant owner might receive “Chirp! You have 4 spare tables tonight! Ask customers to spread the word about tonight’s Prime Rib Special and earn 5,000 points for each referral.” Each highly targeted suggestion is sent to the marketer via SMS, and can be approved and instantaneously pushed to their customers’ smart phones in under a minute. This gives businesses the capability to react instantly to what their customers are doing, or how their own business is performing, at any time. Response data from each campaign then feeds back to the system, continually improving its future performance.
A rewards program forms a major part of the Warbler platform, allowing businesses to incentivize app downloads, customer engagement and purchase with once in a lifetime experiential rewards. The cost of redeemed loyalty points is covered entirely by Warbler, letting marketers reward their customers for actions that create value for their business, but without the redemption risk faced by most other companies.
Subscribers also have access to the rest of Warbler’s integrated suite of tools, including native mobile app design and publishing, mobile payments, ibeacon management, third party plug-‐ins, complete campaign analytics, geo-‐fencing and more.
Prices start at $99 per month.
As part of the launch, Warbler is giving away a total of 1 billion loyalty points to the first 10,000 marketers who preregister.
For complete pricing details, please contact the company directly.
For a proper demo of this CRM solution:
For a proper demo of this CRM solution, please contact the company directly.
Rich’s View of Warbler:
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