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This CRM Review examines Volacci Automatr.
In-Depth CRM Review
14205 N Mopac Expressway
Austin, TX 78728-6514
CRM Category: Marketing Support – Cloud
Sub-Category: Marketing Automation/Lead Management
Seats: Small Enterprise
About the Company:
The Volacci Mission is to build intelligent digital marketing platforms and the technologies necessary to deliver them.
Our ideal customers are progressive marketers that invest heavily in their digital presences and believe in our expertise. We will meet their primary needs, which are:
- a corporate imperative to increase revenues and profits, and
- the basic human need to feel valued and respected.
In the ever-evolving digital marketing landscape, we refuse the status quo. We proactively pursue new marketing technologies and techniques.
As a team of professionals we will:
- stand out as an example of intelligence in marketing
- create new and interesting content,
- revolutionize open source marketing, and
- build robust partner relationships.
The Volacci Values define who we are and how we will act as we work to achieve our mission.
About the Product:
Volacci Automatr is the first fully-featured marketing automation solution optimized for Drupal. Automatr brings advanced marketing features into Drupal, making it easier for marketers to create advanced campaigns and reports without ever leaving their Drupal admin screens.
As an advanced marketing automation platform, Automatr helps businesses increase engagement, automate email nurturing, score leads in real time, and track visitors’ online interactions over the life of a digital marketing campaign.
“Marketing runs on data and until now, it’s been hard to get useful information about user interactions out of Drupal.” said Ben Finkea, CEO, Volacci. “Automatr solves this and then takes it to another level by making marketing data available where marketers need it most – right in their Drupal website.”
Volacci provides an open API for Automatr which makes it easy for marketers and vendors to integrate it into their Drupal solutions. Volacci worked with Washington D.C.-based Azri Solutions to create the integration.
Automatr can help businesses increase demand, generate qualified leads, automate email marketing, turn anonymous web traffic into known contacts, nurture leads and customer relationships, create decision-trees for drip email campaigns, and easily integrate with SalesForce.com, SugarCRM, SalesLogix, Microsoft Dynamics, and more.
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Rich’s View of Volacci Automatr:
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