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This CRM Review examines Talisma CRM.
In-Depth CRM Review
777 Yamato Road
Boca Raton, FL 33431-4408
CRM Category: Field Sales Support – Cloud
Vertical Solution: 6113 – Colleges and Universities
Seats: Small Enterprise
About the Company:
Dedicated to Higher Education, Foundations, and Nonprofits
Founded in 1988, the mission of Campus Management Corp. is to provide robust, elegant, and cost-effective software systems to higher education, foundations, and fundraising organizations. Worldwide, more than 1,700 colleges, universities, foundations, and nonprofit organizations run Campus Management’s solutions for administration and academics, donor relations and management, finance, and multichannel marketing communications.
Part of Campus Management’s ecosystem of innovative solutions, Talisma CRM and Talisma Fundraising provide a broad range of features for staging and measuring the effectiveness of campaigns and events, while empowering constituents with easy-to-use online services.
Vision for 21st Century Technology
The company’s mission is to ensure rapid delivery of highly integrated software systems that are easier to maintain over the long-term. Ease of use and reporting are two key underpinnings of Campus Management’s technology roadmap, as well as openness to integration of other software and first-class support services.
Today’s constituents, be they students, donors, prospective customers, patrons, members, or employees — all have come to expect online self-service to control how, when, and where they communicate and access data. Technology partners must be nimble, responsive both product-wise and in terms of responsiveness to the users of these increasingly vital and complex software tools.
Additionally, more and more organizations view information technology and its management non-core to their missions. Continual investments in infrastructure, executing upgrades, and recruiting the right talent to manage IT present significant distractions. Campus Management has been a leading provider of managed hosting services for more than two decades and offers a range of turnkey approaches to the challenges facing IT and today’s mission-critical software systems.
Investing in R&D and Strategic Relationships
The company is well-known for its significant, continuous investment in research and development. To advance its products and introduce new solutions, Campus Management and maintains constant focus on market needs and trends, working with clients, advisory boards, and industry thought-leaders to guide its product roadmap and anticipate market demand. Campus Management pursues acquisitions and key partnerships that can provide customers with distinctive operational and technological advantages.
About the Product:
Serving constituents on their terms
Students, alumni, donors, patients, families, patrons. They expect access to information and services anytime, anywhere, using any device. With Talisma CRM, you not only know their preferred communications channel, you know them.You achieve a 360 degree view of each constituent, their unique histories, preferences, goals, interests, and challenges. You build lifetime relationships with constituents through a deep understanding of their experiences with your institution or organization. With Talisma CRM, you can:
- Create targeted and effective marketing campaigns and events
- Measure results and fine-tune campaigns in real-time
- Empower constituents through Web-based self-service and integrated communications
- Enable constituents to locate answers instantly through a dynamic knowledgebase
- Connect with constituents through phone, email, chat, SMS text, Web portals, and print and maintain a comprehensive record of service across touchpoints
Talisma CRM for Multichannel Communications
With Talisma CRM products, constituents can engage your organization and services using their preferred communication channels, whether they are digital channels (like email, Web portal, SMS text , or chat), or traditional channels (like phone, face-to-face interactions, and letters). The key to effective service is having a complete history of interactions across these touchpoints whenever a student, parent, donor, patient, alumnus, or patron contacts you.
Talisma CRM Products That Grow With You
Campus Management can rapidly deploy Talisma CRM to serve the most pressing needs of higher education, foundations, and nonprofit organizations. The product’s robust capabilities also address the wide-reaching, long-range challenges facing student services, academics, alumni and foundations, as well as IT’s call for more open software applications that can work across the organization.
For complete pricing details, please contact the company directly.
For a proper demo of this CRM solution:
For a proper demo of this CRM solution, please contact the company directly.
Rich’s View of Talisma CRM:
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