This review was last updated
This CRM Review examines Tactician One.
In-Depth CRM Review
305 North Main Street
Andover, MA 01810-3064
CRM Category: Sales Management Support – Cloud
Sub-Category: Territory Management
Seats: Small Enterprise
About the Company:
Tactician Corporation develops business mapping and planning software solutions. It offers Tactician One, geographic information software that is used for marketing, territory management, and marketing data analysis. It offers Tactician Online that includes Tactician Strategy Map, a Web-based mapping solution; Tactician Project Manager that preserves and manages market analysis and maps to test business opportunities; and Tactician Territory Manager, a Web-based solution for aligning territories to improve the return on sales and service resources. It offers Tactician Market Management that includes Tactician Project Manager and Tactician Territory Manager; and Tactician Strategy that include Tactician Strategy Map and Tactician Project Manager. It offers Tactician Territories, an online system that is used to maximize the ROI of sales, service, and distribution field resource; Tactician Resource Optimizer that is used to minimize the cost of geographic distribution and service resources; and Tactician Territory Optimizer, an optimization model that creates low cost solutions based on factors, such as workload and travel time. It offers Tactician Media Solutions that includes Tactician Insert Express, a Web-based system that is used to help newspapers to target print advertising; and Tactician Direct, a Web-based solution that allows corporations to control and measure direct marketing campaigns. It also offers data and cartography, consulting, modeling, customer support, and training services. The company serves retail, real estate, pharmaceutical and healthcare, insurance and finance, manufacturing and distribution, and media customers worldwide. It also offers its products online. Tactician Corporation was formerly known as Tactics International Limited and changed its name in May 1994. The company was founded in 1988 and is headquartered in Andover, Massachusetts.
About the Product:
The Tactician One territory mapping software reliably guides you where to win, and has all the smarts necessary to show you how to win. Tactician One is a great mapping and planning system, the world’s only multi-model predictive analytic system, and the world’s most advanced geomarketing development platform, all in one.
At the heart of Tactician One, is a geographic data engine that is by far the fastest in the industry, capable of scaling to the web, supporting thousands of enterprise users, and delivering national marketing solutions with ease. That’s why Tactician One is at the core of America’s biggest media purchasing systems.
Tactician One is the only Geographic Information Software designed for marketing, territory management and marketing data analysis. With superb maps, modeling capabilities for retail and territory optimization, and the ability to deal with very large problems at extremely high speeds. Tactician One is the choice of the world’s smartest and most innovative organizations for gaining a strategic advantage in tough markets around the world.
For complete pricing details, please contact the company directly.
For a proper demo of this CRM solution:
For a proper demo of this CRM solution, please contact the company directly.
Rich’s View of Tactician One:
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O.K., full disclosure, Andy Zoltners was a professor of mine at Northwestern. Sure, I still like the guy. But these are great books. I wish that I had them when I was a sales manager!