This review was last updated
This CRM Review examines Profunnel.
In-Depth CRM Review
CRM Category: Marketing Support – Cloud
Sub-Category: Lead Generation
Seats: Small Enterprise
About the Company:
Understanding how, why, when and what your website visitors are doing everyday is essential but more importantly is the ability to utilise this information effectively to increase lead generation. This is where our marketing automation solution can help your business.
Profunnel the UK’s leading online marketing solutions company offer a complete solution for all your lead generation and marketing automation needs which:
- Improves Marketing ROI
- Improves Lead Generation
- Optimises Social Media Marketing
- Provides a more effective approach to email marketing
- Focuses Sales People on Warm Leads
- Brings Sales and Marketing Together
We provide one complete solution for marketing and sales functions which allows Marketing Automation and Demand Generation. We are the UK’s only dedicated partner selling the full suite of SalesFusion products including SalesFUSION 360.
About the Product:
Organisations across the globe invest heavily in email and online marketing to attract prospects and clients to their website. Once on their site, until now only simple analytics have been able to be performed and once a prospect leaves the site, that’s it – they have gone. A potential prospect has been lost.
That is where our demand generation platform makes the difference. Intelligent forensics enables visitor activity to be tracked. This behaviour triggers the delivery of personalised email messages which in turn nurture prospects to the stage they are ready to buy. This increased interest demonstrated though ongoing activity on your site is transferred into a lead score in your CRM and connects sales and marketing with prospects at the moment they are ready to buy.
In summary our demand generation solution, SalesFusion360, increases lead quantity, lead quality and revenue conversion rates by integrating and automating the lead management process. In short, we enable companies to implement true B2B demand generation through:
- Creating high-quality landing pages for all online marketing initiatives you undertake – Email marketing, AdWords, Banner Ads, etc
- Improves Lead Generation
- Facilitate and track B2B social media marketing
- Identification and tracking of known and anonymous visitor behaviour on your website in real-time
- Enrol web visitors into pre-built Trigger, Nurture and Drip Email Campaigns based on their web activity
- Lead scoring – ranking leads from high to low interest based on their ongoing visits to your site / responses to email campaigns
- Automated email alerts with real-time lead activity enabling sales people to spend their time on warm leads rather than cold
- CRM integration
So improve your demand generation with Profunnels innovative solution which allows you to improve sales revenue through understanding you website audience.
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For a proper demo of this CRM solution:
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Rich’s View of Profunnel:
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