This review was last updated by
This CRM Review examines Harte-Hanks Market Intelligence.
In-Depth CRM Review
Harte-Hanks Market Intelligence
9601 McAllister Freeway
San Antonio, Texas 78216-4632
CRM Category: Marketing Support
Sub-Category: List Compiler/Data Source
Seats: Small Enterprise
About the Company:
We’re here to help you make all the right connections.
Founded in 1923, Harte-Hanks today is a worldwide direct and targeted marketing company that provides insight-driven direct marketing services and shopper advertising opportunities to local, regional, national, and international consumer and business-to-business marketers.
We are a direct marketing services company that offers the widest variety of integrated, multichannel, data-driven solutions for top brands around the globe. We help our customers gain insight into their customers’ behaviors from their data and use that insight to create innovative multichannel marketing programs that break through the clutter to deliver impressive, business-changing results. We’re passionate about making sure you get maximum value from your direct marketing investment.
As North America’s largest owner, operator, and distributor of weekly shopper publications, Harte-Hanks brings buyers and sellers together. With more than 1,100 separate editions, The PennySaver and The Flyer deliver a print circulation of more than 13 million in California and Florida with additional readers online at PennySaverUSA.com, which is fast becoming a nationwide network of local advertising content online.
The common stock of Harte-Hanks is listed on the New York Stock Exchange (symbol: HHS)
About the Product:
The Ci Technology Database – market intelligence to drive sales
Harte-Hanks provides in-depth market intelligence on nearly four million business, government and institutional locations in North America, Europe, Asia-Pacific and Latin America. The Ci Technology Database is the result of thousands of interviews conducted with actual purchase decision-makers on an ongoing basis. This detailed intelligence can be used to fuel your business lead generation programs, identify untapped potential in the market, align your sales channels based on sales potential, and identify cross-sell and up-sell opportunities within your customer base.
- Over five million executive-level and IT decision-makers including telephone and e-mail
- Detailed business profiles including installed technology and spending plans for computer hardware, software, security, storage, datacom, telecom and IT outsourcing
- Sales opportunity alerts delivered directly to the seller’s inbox or company CRM/SFA as soon as a the opportunity is identified
Click here for more information on the Ci Technology Database.
For complete pricing details, please contact the company directly.
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